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Melissa Suzuno

Ask the Community: What’s a Mistake You Made Early in Your Continuous Discovery Journey?

Ask the Community: What’s a Mistake You Made Early in Your Continuous Discovery Journey?

You’ll often hear Teresa say that there’s no single right way to do continuous discovery. Something she might not say as often (that’s just as true) is that there’s no single wrong way to do discovery, either. Because discovery involves changing the way you work on

Tools of the Trade: Finding People to Interview Before You Have Customers

Tools of the Trade: Finding People to Interview Before You Have Customers

The foundation of continuous discovery is weekly touchpoints with customers. These touchpoints will allow you to collect stories that help you identify opportunities and build out your opportunity solution tree. It sounds simple, but what happens if your product is so new that you don’t have any customers yet?

Product in Practice: Making Customer Interviewing a Habit in an Early-Stage Startup

Product in Practice: Making Customer Interviewing a Habit in an Early-Stage Startup

Founders have all sorts of reasons for starting companies. Sometimes it’s because they’ve personally experienced a pain point and want to address it. Sometimes they’re dissatisfied with what’s available on the market and think they can do better. And sometimes it’s because they have an

Product in Practice: Continuous Discovery Fuels Innovation at Sauce Labs

Product in Practice: Continuous Discovery Fuels Innovation at Sauce Labs

Can a single course change your career trajectory? For Mike Donovan, Senior Vice President of Product at Sauce Labs, the answer to that question is a resounding yes. Can a single course change your career trajectory? For Mike Donovan, Senior Vice President of Product at Sauce Labs, the answer to

Product in Practice: Creating Opportunities for Deliberate Practice at BBC Maestro

Product in Practice: Creating Opportunities for Deliberate Practice at BBC Maestro

How often have you read a book or article and been inspired to take action on it? And how often have you actually taken action on it? Chances are there’s a big gap between how inspired you feel and which concrete actions you end up taking. If that’s

Product in Practice: Iterating on Outcomes with Limited Data

Product in Practice: Iterating on Outcomes with Limited Data

We often hear from people that building an opportunity solution tree is hard work. And perhaps one of the most challenging parts of building opportunity solution trees is defining the outcome that you put at the top. As a quick reminder, your outcome should be something the product team is

Product in Practice: Stepping Into Your First Product Leadership Role—What to Expect

Product in Practice: Stepping Into Your First Product Leadership Role—What to Expect

Stepping into your first product leadership role is a major change. As an individual contributor, you’re focusing on your own projects and progress, but as a leader you are now responsible for the team (or teams) that report up to you. You may find yourself less involved in the