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Teresa Torres

Bend, Oregon

Teresa is an internationally acclaimed author, speaker, and coach. She teaches a structured and sustainable approach to continuous discovery. She has taught over 16,000 people product discovery skills and is the author of Continuous Discovery Habits.

Ask Teresa: My Sales Team Won’t Let Me Talk To Customers. What Now?

Ask Teresa: My Sales Team Won’t Let Me Talk To Customers. What Now?

The product trio leads discovery. But this doesn’t mean that other teams aren’t involved. Being thoughtful about product discovery means staying on good terms with others throughout your company. You might need to get buy-in or support from leadership, you may need to collaborate with user research or

How Continuous Discovery Works (and Doesn’t) in Early-Stage Startups

How Continuous Discovery Works (and Doesn’t) in Early-Stage Startups

“I get that the continuous discovery habits framework works well for mature products, but does it work for early-stage startups?” This question always surprises me. I spent all of my full-time employee experience at early-stage startups (many of them pre-product) and I relied on these same habits to figure out

Ask Teresa: What Are the Best Customer Interview Questions?

Ask Teresa: What Are the Best Customer Interview Questions?

We recently launched the Ask Teresa series on Product Talk, where I tackle common questions and challenges that I hear from people as they begin to adopt continuous discovery. Find all the posts in this series here. If you’re serious about continuous discovery, one of the most important steps

Discovering Solutions: Quickly Determine Which Ideas Will Work (And Which Won’t)

Discovering Solutions: Quickly Determine Which Ideas Will Work (And Which Won’t)

Visualizing discovery work with an opportunity solution tree has been a game-changer for both me and the teams that I work with. It’s a simple visual that packs a lot of power. At the top, we start with a clear outcome. This sets the scope for our discovery. From

Ask Teresa: How Do You Select Customers for Customer Interviews?

Ask Teresa: How Do You Select Customers for Customer Interviews?

Welcome to the next installment of Ask Teresa, the column where I address common questions about continuous discovery. If you’d like to see the other posts in this series, you can find them here. Creating frequent touch points with customers is one of the core tenets of continuous discovery.

Ask Teresa: Who’s Responsible for What in the Product Trio?

Ask Teresa: Who’s Responsible for What in the Product Trio?

As a product discovery coach, I get asked a lot of questions. This makes complete sense—as people read my book, take one of my courses, go through my training, or watch one of my talks, they naturally wonder about applying the concepts of continuous discovery to their own work.

Scaling Impact: A Look at the Year Ahead (2022)

Scaling Impact: A Look at the Year Ahead (2022)

Happy New Year! I’m excited for 2022. Every December, I take several weeks to reflect on the ending year and to look forward to the year ahead. For the past few years, I’ve shared my reflection and plans in the first post of the year. This year is