Product teams should be co-located. This is an often-repeated “truth” in our industry. Today, in response to COVID-19, many companies are instituting mandatory work-from-home policies. This is making co-location impossible for many teams. Thankfully, this “truth” was already on its way to being retired. In fact, it was never true for many companies. We have […]
Why Engineers Should Participate in Discovery
Are you inviting your engineers to participate in discovery with you? If yes, do you get pushback from them? Does your organization prefer that your engineers only write code? Marty Cagan, in Inspired, argues, “If you’re just using your engineers to code, you’re only getting about half their value.” I couldn’t agree more. But too […]
The Best Continuous Discovery Teams Cultivate These Mindsets
Last week, I was in Cleveland for the Industry Product Conference. I spoke about the three mindsets that help a team find success as a continuous discovery team. You can view the video or read my slides and the full script below. Enjoy! Full Script The following script may deviate from what you see in […]
How to Improve Your Experiment Design (And Build Trust in Your Product Experiments)
I’ve got a pet peeve to share with you. If you’ve been following along with the growth of the Lean Startup and other experimental methods, you’ve probably come across this hypothesis format: We believe [this capability] Will result in [this outcome] We will have confidence to proceed when [we see these measurable signals] If you […]