In all of our Product Talk Academy courses, we ask students, “What’s your biggest hurdle to adopting continuous discovery?” Overwhelmingly, the #1 response is: access to customers. This doesn’t surprise […]
Don’t Use Generative AI to Replace Discovery with Real Humans
I’m disappointed to see the rise of generative AI tools that are designed to replace discovery with real humans. Don’t get me wrong. I’m a big fan of generative AI. […]
Product in Practice: Adopting the Discovery Habits is An Iterative Process
Continuous discovery is not a linear journey—as much as we might want it to be. Like a lot of learning, it often feels messy and chaotic. Continuous discovery is not […]
No Time for Discovery? Here’s How to Fix It.
It’s true that discovery takes time. Interviewing customers, building opportunity solution trees, running assumption tests—these are all activities that take your attention away from delivery. But I’m also a firm […]
A Conversation with Petra Wille: My Approach to the Continuous Discovery Habits Community
Reading is one of my favorite ways to spend my time. I’ve designed my business to allow plenty of time for reading books, articles, interviews, etc. As much as I […]
Product in Practice: All It Took Was One Product Trio to Inspire Change—The Hemnet Story
You don’t necessarily need anyone’s permission to get started with continuous discovery. In fact, some steps—like story mapping and identifying your assumptions—don’t even require anyone else to participate. You can […]
How Can Product Leaders Support Continuous Discovery?
In addition to delivering a keynote at the Product at Heart conference (in case you missed it, you can find the video and transcript of that presentation here), conference co-organizer […]
Everyone Can Do Continuous Discovery—Even You! Here’s How
One of the most common responses I get when I talk about continuous discovery is: “That would never work in my organization.” But after working with thousands of product people […]
