Last week, I was in Cleveland for the Industry Product Conference. I spoke about the three mindsets that help a team find success as a continuous discovery team. You can view the video or read my slides and the full script below. Enjoy! Full Script The following script may deviate from what you see in […]
How to Improve Your Experiment Design (And Build Trust in Your Product Experiments)
I’ve got a pet peeve to share with you. If you’ve been following along with the growth of the Lean Startup and other experimental methods, you’ve probably come across this hypothesis format: We believe [this capability] Will result in [this outcome] We will have confidence to proceed when [we see these measurable signals] If you […]
3 Best Practices for Adopting Continuous Product Discovery
A quick note before we start: If you are interested in investing in your customer interview skills, please check out this short, practice-based course. It’s easy to think you already do continuous product discovery. Most of the teams that I work with come into coaching thinking that they don’t need help. They’ve read the industry […]
The Ladder of Evidence: Get More Value From Your Customer Interviews and Product Experiments
A quick note before we start: If you are interested in investing in your customer interview or rapid prototyping skills, please check out these short, practice-based courses. One of the best signs of an effective product team is a regular cadence of customer interviews and product experiments. But it’s not enough to simply check the […]