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Continuous Product Discovery is for Everyone [Case Study]

Continuous Product Discovery is for Everyone [Case Study]

When I write or speak about continuous discovery, I worry that people are enamored with this way of working, but aren’t doing the work to put it into practice. It’s easy to read about a continuous discovery habit and think, “That could never work for my team. Our

Taking Continuous Discovery to the Next Level at SEEK [Case Study]

Taking Continuous Discovery to the Next Level at SEEK [Case Study]

As a discovery coach, I work with all kinds of companies and teams. Some are brand new to discovery, others are already far along in their journey. To start, I always work with the leaders to identify one or two teams who we think will become champions for continuous discovery

Adopting a Continuous Discovery Mindset Across the Organization

Adopting a Continuous Discovery Mindset Across the Organization

I teach two courses at Northwestern University. I want to share a little bit more about the work that I am doing there as I think it’s relevant for people working at companies who are starting to adopt continuous discovery practices (in other words, many of you). The first

Prioritize Opportunities, Not Solutions

Prioritize Opportunities, Not Solutions

I cringe every time I see product teams use a spreadsheet to rank the ideas in their backlog based on some made-up math formula usually consisting of things like business value, user value, and technical difficulty. While this exercise is pervasive, it misses the point entirely. Our job is not

What I’m Saying No to This Year—And Why

What I’m Saying No to This Year—And Why

The hardest part of my day is saying no to things I shouldn’t be doing. I’m in a fortunate position. I have a thriving coaching business. I write a popular product blog. I get invited to speak at conferences. I teach at a university. I participate in an

Why Engineers Should Participate in Discovery

Why Engineers Should Participate in Discovery

Are you inviting your engineers to participate in discovery with you? If yes, do you get pushback from them? Does your organization prefer that your engineers only write code? Marty Cagan, in Inspired, argues, “If you’re just using your engineers to code, you’re only getting about half their

2019 Product Conferences

2019 Product Conferences

We are starting to pull together our 2019 conference list. This list is by no means exhaustive. If you know of a product conference that is not on the list and you think it should be, please feel free to recommend it in the comments or send an email to