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The Best Continuous Discovery Teams Cultivate These Mindsets

The Best Continuous Discovery Teams Cultivate These Mindsets

Last week, I was in Cleveland for the Industry Product Conference. I spoke about the three mindsets that help a team find success as a continuous discovery team. You can view the video or read my slides and the full script below. Enjoy! Full Script The following script may deviate

Creating a Sustainable Continuous Discovery Practice at CarMax [Case Study]

Creating a Sustainable Continuous Discovery Practice at CarMax [Case Study]

Back in March, I shared a case study about one of the product teams I worked with at Snagajob (now Snag). I’m excited to share another one with you today. This case study is about a team at CarMax that I just finished working with. You’ll see that

6 Guiding Principles for Effective Product Discovery

6 Guiding Principles for Effective Product Discovery

I’m co-teaching a design course at Northwestern with my friend Jeff Merrell. We are teaching business leaders and change agents how to prototype their way to viable solutions. In this context, solutions aren’t product solutions, but rather internal programs and processes that effect change within the organization. Our

The Art of Managing Stakeholders Through Product Discovery

The Art of Managing Stakeholders Through Product Discovery

So, you’re feeling pretty good about your product discovery habits. You are interviewing customers, iterating on prototypes, running sound experiments, and your team is gaining confidence that you are on a path to reach your desired outcome. It feels like you’ve reached product team nirvana. There’s only

How Much Time Should You Spend in Product Discovery?

How Much Time Should You Spend in Product Discovery?

I get asked all the time, “How much time should we spend in discovery?” I have two problems with this question. First, it assumes you do discovery first and then delivery second, which is not true. You should be discovering and delivering all the time. Second, it implies that there

What a Good Continuous Discovery Team Looks Like [Case Study]

What a Good Continuous Discovery Team Looks Like [Case Study]

One of my favorite parts of Mind the Product London this past fall was meeting a product manager and a designer who I had coached in the prior year. We met for afternoon tea and to my surprise they gushed about our time working together. They had so much they

Stop Validating & Start Co-Creating

Stop Validating & Start Co-Creating

Meet Sally and Pam. Sally is a product manager, Pam a user experience designer, and they are working on a new mobile app. They’ve conducted customer interviews, defined their MVP, and are now working through the initial designs. Even though their MVP will only include a fraction of their