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Gain Product Management Experience By Starting Right Now

This post is part of the So You Want To Be a Product Manager series. Last week, I wrote about how you don't need specific experience to become a product manager. Too many people get caught up in the chicken and the egg problem of how can I

You Don't Need Experience To Become a Product Manager

This post is part of the So You Want To Be a Product Manager series. What does it take to get into product management? What's the requisite experience? Are certificates worthwhile? Do you need an MBA? As a hiring manager, I've hired half a dozen product

Brainstorming: More Questions Than Answers

There's been a lot of confusion around brainstorming these days. First, there was the New Yorker article by Jonah Lehrer claiming that brainstorming doesn't work. Scott Berkun wrote a rebuttal arguing Lehrer's logic was flawed. Twitter exploded with comments. I'm going to

4 Questions I Always Ask When Interviewing Product Managers

This post is part of the So You Want To Be a Product Manager series. As part of my consulting practice, I often help companies recruit product managers and interaction designers. As a result, I do a lot of interviewing. I've talked with a lot of folks who

Social Contagion: How I Went From No Mobile Gaming to Addicted in 36 Hours

I spent this past weekend with my siblings. Four of the five of us, plus my brother-in-law, spent a good amount of the weekend playing Words with Friends, Draw Something, and Scramble with each other. Now up until this point, I had mostly avoided mobile games. If I've

Even Knowing The Rules, Why We Still Can't Write Stories Like Pixar

There's been a lot of buzz this week about the Pixar story rules being tweeted by Emma Coates (@lawnrocket). But don't expect a whole new crop of Pixar-like storytellers to suddenly emerge. Knowing what makes a good story, and writing a good story are two entirely

Why the BranchOut Decline Isn't Surprising

Earlier this week, ERE wrote this article about the rapid decline of BranchOut over the past 30 days. Peaking at 13.9 million monthly active users at the end of April, they are now down to 6.5 million monthly active users, losing 7.4 million monthly active users in