Product In Practice

It’s one thing to iterate on an existing product. It’s a whole other challenge to identify brand-new products to offer. The same is true for API products. The difficulties you face from going to 0 to 1—understanding your customer, identifying what will differentiate your product, building early

Continuous discovery is for everyone. You don’t have to be building a consumer-facing app or website to enjoy the benefits of this way of working. But we understand there’s reluctance about adopting discovery outside of traditional business to consumer (B2C) digital products. Whether it’s hard to visualize

A few years ago I was drowning in administrative work. To deliver high-quality online courses we were patching together several different tools to create a good student experience. We used Teachable as our course platform, Slack for our community, Zoom for our live sessions, Google Calendar to send out course

Last week, I shared that we often get asked, “Do API teams need to do discovery?” You won’t be surprised to hear my answer is yes. I even recorded a short video about the topic: But to really get the point across, I’m writing a multi-week series about

A common question we get is, “Do API teams need to do discovery?” My short answer is yes. But I realize to effect change in the industry, I need a longer answer. Over the next several weeks, I’m going to do my best to provide a more complete answer.