Just like many aspects of continuous discovery, there’s no single right way to use the opportunity solution tree. As a fellow Product Talk coach, Hope Gurion uses opportunity solution trees […]
Product in Practice: When Travel Ground to a Halt, Seera Group Used Opportunity Mapping to Discover a New Market
Hi there, Product Talk readers! We can’t wait to share our latest Product in Practice with you. For this story, we spoke with a product team leading the Digital Hotels […]
Opportunity Mapping: An Essential Skill for Driving Product Outcomes
The following is an excerpt from my upcoming book, Continuous Discovery Habits. It’s the opening to my chapter on Opportunity Mapping. Read to the end for an exciting new announcement. […]
Product in Practice: Getting Started with Opportunity Solution Trees at SuperAwesome
Hi there, Product Talk readers! It’s me, Melissa. I’m Teresa’s blog editor. I mostly work behind the scenes here, polishing and proofreading posts prior to publication. But every once in […]
Show Your Work: How to Justify Your Decisions & Get Stakeholder Buy-In
Last month, I spoke at Mind the Product San Francisco. The following transcript is how the speech was written and does not match the talk exactly. — I want you […]
Engaging Stakeholders with Opportunity Solution Trees: 3 Tactics to Try
Two and a half years ago, I introduced the opportunity solution tree. It’s been a blast seeing product people put it into practice. Today, I’m excited to share Hope Gurion’s […]
Prioritize Opportunities, Not Solutions
I cringe every time I see product teams use a spreadsheet to rank the ideas in their backlog based on some made-up math formula usually consisting of things like business […]
How Compare and Contrast Decisions Lead to Better Product Outcomes
This past week I was in London speaking at Mind the Product. As usual, the Mind the Product team hosted a phenomenal event. You can watch the video here: Full […]