Meet Sally and Pam. Sally is a product manager, Pam a user experience designer, and they are working on a new mobile app. They’ve conducted customer interviews, defined their MVP, […]
4 Powerful Ways to Use Rapid Prototyping to Drive Product Success
When you hear the term “rapid prototyping,” what’s the first thing that comes to mind? For most of us who work with digital products, we tend to think of wireframes […]
3 Best Practices for Adopting Continuous Product Discovery
It’s easy to think you already do continuous product discovery. Most of the teams that I work with come into coaching thinking that they don’t need help. They’ve read the […]
The Ladder of Evidence: Get More Value From Your Customer Interviews and Product Experiments
One of the best signs of an effective product team is a regular cadence of customer interviews and product experiments. But it’s not enough to simply check the box on […]
Why Drawing Maps Sharpens Your Thinking
“Could it have been the drawing of maps that boosted our ancestors beyond the threshold which the other apes just failed to cross?” – Richard Dawkins Have you ever wondered […]
Why Testing Everything Doesn’t Work
Please stop throwing spaghetti at the wall. It doesn’t work. I know you can launch a landing page in five minutes. I know it’s easy to toss up a quick […]
Introducing My Intern to Interaction Design Is Fun
I’m working with a design intern this summer. It’s a lot of fun. She doesn’t have a design background. She’s right out of college, a dual major in Linguistics and […]
Should You Learn To Code?
I’m launching a product today. I forgot how exciting it is to launch something that I made, from concept to launch. In this case, I didn’t just define the product, […]