The product trio leads discovery. But this doesn’t mean that other teams aren’t involved. Being thoughtful about product discovery means staying on good terms with others throughout your company. You might need to get buy-in or support from leadership, you may need to collaborate with user research or data science teams, and you will likely […]
Ask Teresa: What Are the Best Customer Interview Questions?
We recently launched the Ask Teresa series on Product Talk, where I tackle common questions and challenges that I hear from people as they begin to adopt continuous discovery. Find all the posts in this series here. If you’re serious about continuous discovery, one of the most important steps you can take is committing to […]
Ask Teresa: How Do You Select Customers for Customer Interviews?
Welcome to the next installment of Ask Teresa, the column where I address common questions about continuous discovery. If you’d like to see the other posts in this series, you can find them here. Creating frequent touch points with customers is one of the core tenets of continuous discovery. I’ve often said that I believe […]
Ask Teresa: Who’s Responsible for What in the Product Trio?
As a product discovery coach, I get asked a lot of questions. This makes complete sense—as people read my book, take one of my courses, go through my training, or watch one of my talks, they naturally wonder about applying the concepts of continuous discovery to their own work. They consider the ideas in the […]
