Not having enough time is one of the main reasons people say they can’t interview customers every week. And this is not just an empty excuse—most product people’s calendars are packed. So the idea of trying to carve out time to recruit and schedule interviews might feel like an impossible task. But it doesn’t have […]
Product in Practice: Assumption Testing with Engineers at Orion Labs
Engineers are often reluctant to participate in discovery. This is only natural: Through years of bad habits, many of us have shown engineers that we only value them for the code they can write. This is a common mistake that Teresa addressed in a Core Concepts post, saying “We’ve spent the past 30+ years asking […]
Product in Practice: Finding the Best Way to Communicate with Different Stakeholders
Continuous discovery is more of a journey than a destination. You can pick up the habits and fold them into your daily practice, but there will always be room for improvement. Plus, your work environment is always changing, so you’ll constantly need to adapt to your current settings and stakeholders. If your sales team isn’t […]
Product in Practice: When Travel Ground to a Halt, Seera Group Used Opportunity Mapping to Discover a New Market
Hi there, Product Talk readers! We can’t wait to share our latest Product in Practice with you. For this story, we spoke with a product team leading the Digital Hotels vertical at Seera Group, a travel and tourism company based in the Kingdom of Saudi Arabia (KSA). The team shares how they defined a new […]
Product in Practice: Iterating to an Actionable Outcome at tails.com
Hello Product Talk readers, we’re excited to share the latest Product in Practice with you! For this story, we caught up with Sonja Martin, Product Manager at tails.com. Sonja shares how her cross-functional team has changed their approach to defining their desired outcome over time. Want to check out the other posts in this series? […]
Product in Practice: How 2-Way Door Decisions Helped Simply Business Learn Fast
Welcome to the latest installment of Product in Practice! For this post, we spoke with a product team from Simply Business about some of the major lessons they’ve learned since adopting continuous discovery habits like interviewing their customers, questioning their assumptions, and using the opportunity solution tree to guide their work. Want to check out […]
Product in Practice: Tackling Big Hairy Product Challenges with Continuous Discovery
Hello, Product Talk readers! It’s time for another installment of Product in Practice. In this series, we highlight the impressive work that forward-thinking product teams are doing. Want to check out the other people and companies we’ve featured? Find our other Product in Practice posts here. Ask 100 product managers how they ended up in […]
Product in Practice: Getting Started with Opportunity Solution Trees at SuperAwesome
Hi there, Product Talk readers! It’s me, Melissa. I’m Teresa’s blog editor. I mostly work behind the scenes here, polishing and proofreading posts prior to publication. But every once in a while, I’ll contribute a post like this one. Here at Product Talk, we’re excited about showcasing what good product management looks like. That’s why […]