Identifying and testing assumptions is a critical part of continuous discovery. But what happens when your assumption tests don’t go as planned? Whether you encounter technical difficulties, have a hard […]
Assumption Testing: Everything You Need to Know to Get Started
A regular cadence of assumption testing helps product teams quickly determine which ideas will work and which ones won’t. It’s one of the highest value activities we can do. And […]
Evaluating Solutions: The 5 Types of Assumptions that Underlie Our Ideas
Assumption testing is at the heart of what good continuous discovery teams do week over week. It’s how we evaluate which ideas will work and which won’t. But before we […]
