I teach two courses at Northwestern University. I want to share a little bit more about the work that I am doing there as I think it’s relevant for people […]
Prioritize Opportunities, Not Solutions
I cringe every time I see product teams use a spreadsheet to rank the ideas in their backlog based on some made-up math formula usually consisting of things like business […]
What I’m Saying No to This Year—And Why
The hardest part of my day is saying no to things I shouldn’t be doing. I’m in a fortunate position. I have a thriving coaching business. I write a popular […]
Why Engineers Should Participate in Discovery
Are you inviting your engineers to participate in discovery with you? If yes, do you get pushback from them? Does your organization prefer that your engineers only write code? Marty […]
2019 Product Conferences
We are starting to pull together our 2019 conference list. This list is by no means exhaustive. If you know of a product conference that is not on the list […]
The Best Continuous Discovery Teams Cultivate These Mindsets
Last week, I was in Cleveland for the Industry Product Conference. I spoke about the three mindsets that help a team find success as a continuous discovery team. You can […]
Creating a Sustainable Continuous Discovery Practice at CarMax [Case Study]
Back in March, I shared a case study about one of the product teams I worked with at Snagajob (now Snag). I’m excited to share another one with you today. […]
6 Guiding Principles for Effective Product Discovery
I’m co-teaching a design course at Northwestern with my friend Jeff Merrell. We are teaching business leaders and change agents how to prototype their way to viable solutions. In this […]