It’s one thing to iterate on an existing product. It’s a whole other challenge to identify brand-new products to offer. The same is true for API products. The difficulties you […]
Product in Practice: Transitioning Customers to a New API
Continuous discovery is for everyone. You don’t have to be building a consumer-facing app or website to enjoy the benefits of this way of working. But we understand there’s reluctance […]
Product in Practice: Getting Started with Several APIs (And the Challenges I Faced)
A few years ago I was drowning in administrative work. To deliver high-quality online courses we were patching together several different tools to create a good student experience. We used […]
Common Usability Issues with Web APIs: And How Discovery Can Help
Last week, I shared that we often get asked, “Do API teams need to do discovery?” You won’t be surprised to hear my answer is yes. I even recorded a […]
Understanding Web APIs: What They Are and How They Work
A common question we get is, “Do API teams need to do discovery?” My short answer is yes. But I realize to effect change in the industry, I need a […]
Avoid This Common Organizational Transformation Mistake (And What to Do Instead)
Is your organization kicking off or in the midst of an organizational transformation? Are you shifting from outputs to outcomes or working to adopt the product operating model? If you […]
Ask the Community: Tracking Opportunities Not Related to Your Outcome
When you conduct story-based interviews every week, you quickly begin to collect a range of opportunities. And while some of these opportunities might be related to your current outcome, that’s […]
Join 4 Upcoming Events on Continuous Discovery with Teresa Torres in March 2025
I’m hosting a lineup of free events this March! I’d love for you to join one. March 10th & 26th: Product Discovery Discussion Sessions for Senior Leaders I’ve been hosting […]
