Opportunity solution trees are a simple way of visually representing the paths you might take to reach a desired outcome. The root of the tree is your desired outcome—the business […]
No Time for Discovery? Here’s How to Fix It.
It’s true that discovery takes time. Interviewing customers, building opportunity solution trees, running assumption tests—these are all activities that take your attention away from delivery. But I’m also a firm […]
A Conversation with Petra Wille: My Approach to the Continuous Discovery Habits Community
Reading is one of my favorite ways to spend my time. I’ve designed my business to allow plenty of time for reading books, articles, interviews, etc. As much as I […]
2024 Product Conference List
We are starting to pull together our list of 2024 product conferences. This list is by no means exhaustive. If you know of product conferences that are not on the […]
Product in Practice: Stepping Into Your First Product Leadership Role—What to Expect
Stepping into your first product leadership role is a major change. As an individual contributor, you’re focusing on your own projects and progress, but as a leader you are now […]
Assumption Testing: Everything You Need to Know to Get Started
A regular cadence of assumption testing helps product teams quickly determine which ideas will work and which ones won’t. It’s one of the highest value activities we can do. And […]
Evaluating Solutions: The 5 Types of Assumptions that Underlie Our Ideas
Assumption testing is at the heart of what good continuous discovery teams do week over week. It’s how we evaluate which ideas will work and which won’t. But before we […]
Ask Teresa: My Leaders Still Want Roadmaps with Timelines—What Should I Do?
Many teams, like sales and marketing, have time-bound goals, like reaching $X in bookings or generating Y leads by a specific date. Product teams are also held to time-bound goals. […]
