A quick note before we start: If you are interested in investing in your customer interview skills, please check out this short, practice-based course. It’s easy to think you already do continuous product discovery. Most of the teams that I work with come into coaching thinking that they don’t need help. They’ve read the industry […]
The Evolution of Modern Product Discovery
Product management is evolving quickly. The days of gathering requirements from business stakeholders and documenting them in long product requirements documents are vanishing. We no longer take months or years to release value to our customers. Instead, product teams are experimenting their way to viable solutions. We are putting our customers first, taking the time […]
Why This Opportunity Solution Tree is Changing the Way Product Teams Work
I’ve found a visual aid that is profoundly changing the way teams work. It’s working so well that I feel compelled to write a book about it. But that’s going to take time and I want you to have it today. So I’m going to scratch the surface in this blog post. I suspect you […]
Why You Aren’t Learning As Much As You Could From Your Experiments
I love that A/B testing has become so popular. It’s an important tool in our toolbox. But it frustrates me that we use it so poorly. Most teams make one of the following two mistakes: They either gate releases with an A/B test trying to understand whether or not the feature had the intended impact […]
