Opportunity solution trees help you visualize your thinking.
Are you an outcome-focused product team or trying to get there? Opportunity solution trees help you visualize and chart the best path to your desired outcome.
Start with: The Evolution of Modern Product Discovery to get an overview of how product discovery has changed over time and why we need a tool like the opportunity solution tree now.
Once you’ve read up on the big picture, you can dive into the opportunity solution tree itself. You’ll get a comprehensive overview in Why This Opportunity Solution Tree is Changing the Way Product Teams Work.
Next, explore different parts of the tree in more detail.
Dive into why opportunity mapping helps us reach our outcomes: Opportunity Mapping—An Essential Skill for Driving Product Outcomes
Learn how to tell the difference between opportunities and solutions: Prioritize Opportunities, Not Solutions.
Discover how to use compare and contrast decisions to evaluate opportunities: How Compare and Contrast Decisions Lead to Better Outcomes.
Consider ways to use the opportunity solution tree to avoid opinion battles and keep the peace in Show Your Work: How to Justify Your Decisions & Get Stakeholder Buy-In.
Explore some real-world examples from other product practitioners:
- Engaging Stakeholders with Opportunity Solution Trees: 3 Tactics to Try
- Product in Practice: Getting Started with Opportunity Solution Trees at SuperAwesome
- Product in Practice: When Travel Ground to a Halt, Seera Group Used Opportunity Mapping to Discover a New Market
Learn how others are putting the opportunity solution tree into practice:
- Product Management Process 101
- My Journey Using the Opportunity Solution Tree
- Identifying Solutions with the Opportunity Tree
Want to learn how to get started with opportunity solution trees?
Join an upcoming Master Class: Continuous Discovery Habits. This program course is designed to help you develop the habits and critical thinking skills of a high-performing continuous discovery product team. This is the same curriculum that I’ve developed and honed over the past seven years coaching product teams from around the world.
This Master Class covers how to get started with continuous interviewing—the keystone habit to continuous discovery. You’ll get hands-on experience with opportunity solution trees, you’ll learn how to better use prototypes and experiments to evaluate your solutions by testing your assumptions iteratively and quickly, and so much more.
